Since 2001, we’ve been building Procare as the go-to salon equipment brand across the UK and EU. We’ve committed ourselves to our mission: Empowering stylists with tools that deliver precision, innovation, and performance for every customer. While Procare is rooted in the legacy of the UK industry, US Procare is focused on serving the needs of stylists and salons from sea to shining sea, blending global expertise with local vision.
We believe tools should enhance artistry, not get in the way. That means constant research, advanced engineering, and listening closely to stylists. When we developed the 24*7 Dispensing System, we were driven by one question: ‘How can we make colour application easier, faster, and more consistent?’
That approach drives everything we do. We’re continuously refining foils, wraps, balayage tools, and dispensers so you have what you need to stay a cut above.
Every Procare product is put through rigorous quality testing: durability, compatibility with colour and bleach, ergonomic design – nothing comes to market unless it meets the high standards you expect behind the chair. Because we know stylists need tools that work as hard as they do.
Colour, cut, texture – your craft deserves tools that support your creative vision. At Procare, our goal is to give you the tools to empower your creativity so that nothing holds you back. You should be able to experiment, push your style, and deliver artistry that impresses you and your clients. We make products that blend reliability with flexibility so you can focus on what matters most: creating.
While we share our roots with Procare UK and EU, Procare US is tailored for the American market. That means quick shipping, US-style service, and product selections that align with trends, techniques, and needs that matter to you. We’re proud to be part of the global Procare family, and we’re bringing that heritage of excellence to stylists in the US.
We believe in looking good and doing good. That means sourcing materials responsibly, reducing waste in production, and exploring more eco-friendly product options wherever possible. Our approach to sustainability is evolving, because caring for our industry means caring for the planet that inspires it.
We see every stylist, colourist, and creators in the US not just as customers – you’re our creative partners. Your feedback shapes what we build. New ideas, better tools, more reliable systems – anything is possible when we work together. Let’s keep raising the bar for what hair artistry can be.
Freedom to create. Innovation in every foil. Performance that inspires. That’s the Procare difference.
